Tsunami MPEG software needed a package design for the United States consumer retail marketplace. The challenge was to “dumb down” the features and offerings of the product and focus on how easy and fun it was to use.
Deal Design developed a brand family approach to Tsunami’s needs––establishing a template style for their packaging and showcasing the fun and easy way consumers can create their own home movies on DVD. The new grahic packaging was used in major online retailers worldwide.